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Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/6562
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| Title: | Social Media- A relevant tool for tourism and hospitality marketing |
| Authors: | Dr. D Mavoothu |
| Keywords: | Social Media
Tourism and Hospitality Marketing
Online travel |
| Issue Date: | 27-Jun-2013 |
| Abstract: | Tourism is an industry which is heavily dependent on marketing.This paper analyses the social networking sites, their contribution to marketing tourism and hospitality.The negative impact phenomena are also analysed. |
| Description: | Article Published in the Indian Journal of Tourism and Hospitality Management Vol.11 No.2 Dec 2010. |
| URI: | http://hdl.handle.net/123456789/6562 |
| Appears in Collections: | Dr. D.Mavoothu
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